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Barolo by Tradition

In Castiglione Falletto, in the heart of the Barolo region, the Monchiero family embarked on their wine journey in the 50s through the work of the brothers Remo and Maggiorino, who lived in La Morra at that time. First they only sold grapes, then they decided to make wine themselves. And so the journey continued, until in the 70s the wine was drawn into bottles and placed on the market: the "gold" of the Langa - Barolo for abroad (USA), the young wines for Italy.

In the 80s Vittorio Monchiero, son of Maggiorino, graduated from the college of viticulture in Alba and gradually became more involved in the concern which had been expanded by his father and uncle.


After marrying his wife Daniela, in the 90s he took over the wine cellar and marketing, travelled and attended trade fairs throughout the world. Tradition and innovation left their mark; production grew, not least thanks to the acquisition of choice land.

In 2017 his eldest son Luca joined the family winery, while Stefano, his second-born, has attended the high school for agricultural sciences, in order to continue the family tradition: that of Barolo.

VIDEO | History | 

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